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The Paradise Center

EIN

47-197583

501(c)3 nonprofit

2 School House Road

Paradise

59856

Main Contact

Karen

Thorson

Member and Secretary

406-826-0500

Organization objectives (check all that apply)

We currently have a series and would like to reach a new audience.

Communities Impacted

Name the cities or towns where your programming has an impact

Plains, Thompson Falls, Hot Springs, Noxon, Trout Creek, Paradise, Dixon

Name the counties where your program has an impact

Sanders Co

Name all schools, community centers, and other facilities where you program outreach events. Please format as "name of school/facility, city/town" (e.g. CM Russell High School, Great Falls)

Plains (high, middle, elementary), Thompson Falls (high, middle, elementary), Noxon (high, middle, elementary), Hot Springs (high, middle, elementary), Trout Creek, Dixon

Describe any other specific program, practicies, or strategies your organization employs to make a great impact in your area

We are in a large, economically challenged, artistically underserved area. In addition, we

are an all-volunteer organization. We have a volunteer board, docents, instructors, and

more. In addition to our performing arts season and school outreach sessions, annually

we: (1) OBer 12 adult art classes ranging from drawing to pottery to glass fusing; (2)

Conduct a week-long summer arts camp for youth with six arts topics including drawing,

painting, printmaking, pottery, acting, and creative writing; (3) Sponsor a three day art show

and sale that includes a wide range of artistic media; (4) Maintain an ongoing art exhibit,

“Art on the Walls,” at the local hospital, which changes quarterly; and (5) Feature up to 24

students in the arts each year in area newspapers.

Application Narrative

How is the proposed season different from past programming

Since the Covid 19 pandemic, our attendance has diminished. Initially, that was to be

expected, but we now feel we need to change our approach. We are in a very large rural

aera in which communities are about 25 miles from one other. There are four major

diBerences for the coming season: 1) Over time, we have noticed the more “out of the

ordinary” a performance is, the larger the audience. For the upcoming season, we have

consciously selected performances with diverse performers and diverse musical genres; 2)

Because our performance season is during the winter, nighttime travel is an issue

considering the distances participants need to travel and the concern about wildlife on the

roads. For the upcoming season, we have scheduled, to the best of our ability, Friday

evenings and Sunday matinees; 3) In addition to our technological presence, we are

incorporating more traditional advertising approaches. We have purchased sandwich

boards to be placed outside grocery stores and other frequented locations to promote our

events and get word-of-mouth started; (4) We have recently hosted several events with

local talent. These events drew some new people. For the upcoming performance season,

we are working with contracted professional performers and local groups to incorporate

local talent into each performance to make each an “event.” Local talent includes students

who are versed in relevant musical instruments, a square-dancing group, and a rodeo

caller to coordinate a cowboy hat contest.

If you are taking an artistic risk in programming, what is it and why is it a risk?

We operate in an economically challenged area, so we must keep ticket prices low for

people, especially those with families, to aBord to attend. In addition, as noted, our

audiences have diminished since the pandemic. Considering the cost of some performers,

up to $3000 plus lodging, we lose money for every performance. For the upcoming season:

(1) We have contracted with a more diverse series of performers; (2) We have engaged a

 

couple of performers from within Montana who have lower artistic fees and who will appeal

to our local audiences; and 3) We are trying to combine local talent with professional

talent to increase interest. If these changes are unsuccessful, we still risk loss, but it would

be less than prior years.

How is your performing arts series significant to your community?

Sanders County is in northwest Montana, is very rural, is geographically as large as the

State of Delaware, but with only 12,000 residents. The closest cities with artistic resources

are Kalispell (80 miles away) and Missoula (75 miles away). The county has three

incorporated towns, and several unincorporated communities. Most communities are

about 25 miles apart. Residents of the county are distinctly underserved regarding the arts.

We contract with every performer for one or more outreach sessions. Our youth are

sometimes in schools without a music teacher.

What is the audience you wish to reach? (E.g., Describe your current audience or new audience segments you wish to target.)

We would like to reach new audience members, individuals who are not “regulars” for

musical events. As noted elsewhere we are employing several new programming strategies

to accomplish that. Attendance at performances in our last season was very disappointing

and we considered not having professional performances in the future. But our final

performance drew more than 100 people, a very good number for our small venue. We now

have hope, with some new strategies, we can continue to oBer high quality musical

performances in this very rural area.

How do you propose to reach this audience? (E.g., Describe program, operational, or marketing strategies that you will use to meet your goal.)

The new programming strategies we are using for the upcoming season will increase our

ability to reach new people: involving students as part of performances will reach youth as

well as parents; involving the larger community (square dancers and cowboy hat

competition) will engage a wider general audience; diverse performances will hopefully

interest new people. We use posters, Facebook, Instagram, website, email blasts, and

most recently sandwich boards at busy businesses in the area. In addition, both of our

local newspapers are now publishing local event calendars we plan to utilize. We plan to

also utilize both the Lively Times and the Montana Arts Council Quarterly “State of the Arts”

calendars to widen our reach. Finally, we have developed a season brochure and will oBer

“season tickets,” which we have not done since the pandemic.

Promotion

Websites and social media

Season Brochure

Other online marketing

Do you use email marketing? 

no

Subscription URL

incorporated former sanders county arts council list, online inquiries,

Event calendars used

LivelyTimes, State of the Arts (MT Arts Council)

We plan to use the Lively Times and State of the Arts publications as well as 2 new community calendars in Sanders Co.

Marketing questions or goals:

n/a

FY25 Season Info

Artist 1

Name

Bamako Foli

Date(s)

9/26/24

Performance Fee

0

Outreach Fee

0

Artist 2

Name

Jazz Legacy Project

Date(s)

11/1/24

Performance Fee

2700

Outreach Fee

0

Artist 3

Name

Pollo Loco

Date(s)

1/11/25

Performance Fee

2500

Outreach Fee

0

Artist 4

Name

MT State old time fiddlers

Date(s)

3/16/25

Performance Fee

1500

Outreach Fee

0

Artist 5

Name

El Javi

Date(s)

5/4/25

Performance Fee

1500

Outreach Fee

0

Artist 6

Name

Date(s)

Performance Fee

Outreach Fee

Artist 7

Name

Date(s)

Performance Fee

Outreach Fee

Artist 8

Name

Date(s)

Performance Fee

Outreach Fee

Total Artist Fees

10200

$

Explanation for unusually low or high numbers

Artists based in, or originating from Montana

Application Files

Some applicants have multiple PDF's for contracts. Please use the link below to open a folder on the cloud with all artist contracts/letters of intent.

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